To produce a video for YouTube can be as simple or complex as necessary - the key is that it fits your market, showcases the message, and keeps people engaged.  The details of shooting footage, using stock footage, and / or using still images is part of the discovery process.

Renshaw Travel
YouTube has been included in Renshaw Travel's social media strategy - and rightfully so... people travel with their eyes first.  This 1.5 minute video utilizes still images, graphical elements, and some unique audio tracks to really put the viewer in the right state of mind.

Romann's Swiss Pastries & Chocolates
With quality hand-made chocolate truffles, Max and Ursula wanted to have a video accompany their website.  Still images and a sound track bring the sweets to life and showcase what they do best.

Big Time Tours
Exciting still images along with graphical pieces bring this video together to promote a new tourism industry community website.